Welcome to this crazy experiment called life! No matter where I live, (right now that’s northeast Ohio) I’ll always be an Alaskan. I was born and raised there and I guess while you can take the girl out of Alaska, you can never take the Alaskan out of the girl. The mountains still sing to me whenever I am home, and my heart soars with the melody.
As a child, I must admit I would expatiate to anyone and everyone who would listen. I loved an audience, and I still do. After growing up and attending the University of Alaska Anchorage as a Communications and Business Management Major, I taught and tutored students in communications (speech) and graphic design skills at the high school I graduated in Anchorage.
In 2001 I realized I was going to make a much better boss than I ever was an employee and I launched Beacon Publishing & Design. I had a great time as a branding specialist and graphic designer but in the late 2000’s I realized the whole way we communicate was changing and that marketing and design needed to have to adapt rapidly. In 2011, I met Jennifer Christensen with Amazing Grace Media. We got to work on some clients together and realized we were kindred spirits. We merged businesses in 2012 and the adventure really began!
In 2015, Jennifer and I founded Alaska Inbound Marketing Summit out of a passion for teaching our fellow business and marketing professionals, covering topics like corporate branding, social media marketing, and strategic marketing strategy.
For 5 years, I was a certified trainer for the Member Success Program at Business Network International (BNI), frequently presenting to Alaska networking communities on topics such as word-of-mouth marketing, how to build your professional network, and personal branding. At an international conference with BNI, I presented a special session on social media marketing as an expert in the field. Since that time, I have spoken on inbound marketing at many conferences on a national and local scale for a variety of industries, including AIMS, The Associated General Contractors of Alaska’s Annual Conference, the Alaska Peony Conference, and the AABC Birth Institute. I have also been a guest speaker at the University of the Nations, an international, private university with a branch in Kona, Hawaii.
I recently published my first book: Digital Marketing Roadmap and I’m so excited about it! It’s been years in the making. My founding business partner and I pulled together some of the best blogs from the last six years into one great collection. It really paints the picture of how to get from point A to Z when you’re trying to pull together your digital marketing.